Amalgamated Life Insurance Coverage Company Announces a Rebrand to Better Reflect a Household of Business – Insurance News Net

23June 2020

PR Newswire



WHITE PLAINS, N.Y., June 23, 2020/ PRNewswire/– Amalgamated Life Insurance Company ( www.amalgamatedbenefits.com ), a leading provider of extensive insurance solutions, announced that it and its affiliated companies, have actually completed a rebranding initiative developed to better show the”Amalgamated Household of Business”and utilize the brand equity in the flagship business’s name,”Amalgamated.”Under the umbrella of the Amalgamated Family of Companies, which will use the tagline, From Insurance & Advantage Administration to Care Management, the rebrand resulted in name modifications and brand-new taglines appointed to certain relative companies. They are as follows: the third party administrator’s name is altering from AliCare to Amalgamated Worker Advantages Administrators using the tagline, Delivering High Quality, Personalized TPA Services and the

medical care management firm, AliCare Medical Management, will be called Amalgamated Medical Care Management, Quality Scientific Suggestions & Care. The organization’s printing firm will continue operating as AliGraphics, One Resource for All Your Printing & Promotional Needs and its home and casualty broker will stay Amalgamated Company. When It Comes To Amalgamated Life Insurance Coverage Business, its tagline will continue to be Group Stop Loss Voluntary. President and CEO Paul Mallen stated, “Our company has actually grown significantly from the single entity, Amalgamated Life Insurance coverage Business founded in 1943, to what is now a family of business providing complementary products and services designed to advance our objective of helping working individuals and their families accomplish monetary security by offering high quality insurance coverage products, as well as offering third party administrative services and healthcare management services to benefit both working individuals and strategy sponsors. While we were using the Amalgamated Family of Business as an umbrella branding tool, our business’ names did not readily show this. The brand-new names and taglines signify our lined up business units and communicate the unique worth proposal we, as a family of companies, provide to

the marketplace.”Led by John Thornton Executive Vice President of Sales and Marketing and Executive Director Erin Linney, the rebranding task was carried out over the past numerous months and involved the revision of business sites, development of brand-new marketing products, signage, print ads, and other security products, along with company name modifications in all 50 states and the District of Columbia, where the company is licensed to market its product or services. About Amalgamated Life Insurance Coverage Business Established in 1943, Amalgamated Life Insurance Coverage Company has actually considering that turned into a leading supplier of comprehensive insurance solutions running in all 50 states and the District of Columbia. The Company offers competitive group products including Group Term Life, Medical Stop Loss, Group Disability and Specialized Drug Cost Management, along with voluntary items such as Mishap, Accidental Death & & Dismemberment, Important Illness, Dental, Special Needs, Hearing, ID Theft, Legal, Portable Term Life and Whole Life, to name a few. Considering that 1975, Amalgamated Life Insurance coverage Company has regularly made the “A” (Exceptional) Ranking from A.M. Finest Business attesting to its strong fiscal position. The Amalgamated Household of Companies is comprised of: Amalgamated Life Insurance Coverage Business, Amalgamated Staff Member Benefits Administrators, Amalgamated Treatment Management, Amalgamated Agency, and AliGraphics. For more information, check out: www.amalgamatedbenefits.com.

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Cision View initial content: http://www.prnewswire.com/news-releases/amalgamated-life-insurance-company-announces-a-rebrand-to-better-reflect-a-family-of-companies-301081381.html SOURCE Amalgamated Life Insurance Company Source: insurancenewsnet.com

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